A great skincare routine doesn’t have to be complicated, but it should be consistent.

Whether you're a skincare enthusiast or a beginner, following a few essential steps can help maintain healthy, radiant skin.

Here’s a breakdown of the fundamental pillars of every skincare routine:

Cleansing

Cleansing removes dirt, oil, and makeup - preventing clogged pores and breakouts. It’s important to choose a gentle cleanser that suits your skin type to maintain balance without stripping natural moisture.

(Your skin should NOT feel “squeaky clean” after a cleanse!)

Our top recommendations:

Normal - Dry Skin, Aging or Sensitive: Soothe Herbal Cleansing Cream

Oily Skin: Clarify Cleansing Gel

All Skin Types: Purify Botanic Cleansing Oil, Barrier Pro Cleanser

Exfoliation

Exfoliation helps to remove dead skin cells, promoting cell turnover for a smoother complexion. This is also often either a forgotten step, or worse - an overused step!

Balance using a chemical or physical exfoliant with your skin type and tolerability. Over exfoliating can cause more harm to the skin barrier - so aim for 2-3x per week as a sweet spot.

If you have unwanted skin texture or feel dull, dry, and lacking radiance - this is often our first recommendation!

Our top recommendations:

Illuminate Cleanser

Rejuvenate Brightening Enzyme

Hydrating Enzyme Mask

Pumpkin Glycolic Mask

Moisturizing

A moisturizer helps seal in hydration and maintain the skin’s protective barrier. Opt for a lightweight product if you have oily skin, or a richer cream for dry skin.

Our top recommendations:

Normal to Dry Skin: Nourish Moisturizer

Normal to Oily Skin: Protect Moisturizer

All Skin Types, including Sensitive: Comfort Cream

Sun Protection: Do Not Skip!

Daily SPF application is non-negotiable.

Sunscreen protects against premature aging, sun damage, and skin cancer. Choose a broad-spectrum SPF 30 or higher and reapply throughout the day.

Our top recommendations:

Colorescience Classic Shield

Cotz Flawless Finish

Colorescience No Show

Targeted Treatments

If you have concerns like acne, hyperpigmentation, or aging, incorporate serums with active ingredients like vitamin C, mandelic acid, or retinol to target specific skin issues.

Your skincare routine extends beyond products—hydration, a nutrient-rich diet, adequate sleep, and managing stress levels all contribute to glowing skin.

By sticking to these core steps and adjusting based on your skin’s needs, you can achieve a simple yet effective skincare routine that keeps your complexion balanced and healthy!